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    Unternehmen Architektur
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    We believe in (science) fiction, the realism of our time. The future is neither a nightmare nor a daydream.
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    Don't complain. Design a strong argument. Compress the argument. If it does not survive compression, it is not a good argument.
    "We need to understand what makes change contagious, through persuasions and discrepant messages. It seems there isn't any chance that the spatial changes we want to make are going to be made unless we can not only design the thing, but design the advent of that idea into culture."
    We try to make complex ideas seem simple. Design Arguments, form positions, create a tagline, be populist.
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    "Architecture is so tantalizingly close yet neither the practices that we have nor our typical architectural education give us the tools to really deal with it. Instead, we have to think about another kind of form-making which gets us closer to having agency, and to pair this form-making with an understanding about making changes not only to organization, disposition and space, but also to our narratives."
    Stop looking at yourself. Look around you. Interesting things are always close by.
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    "Some of the greatest changes of the globalizing world are being written in the language of architecture and urbanism, so there has to be a chance that we know something about it, or can contribute to these changes in some way. I am sure that we, more than the 28-year-old McKinsey consultant who is making most of the global decisions, I am sure that we know more about it."
    We speculate even as we try to minimize uncertainties. We believe in (science) fiction, the realism of our time. The future is neither a nightmare nor a daydream.
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    We try to think politically about the relations between subjects, whether human or non-human.
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    We believe in compression. If arguments don’t survive compression, they are no good arguments.
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    We don’t believe in the lonely genius. Neither in resistance, withdrawal or anarchy.